Privacy Policy for RA Denim
RA Denim (“we”, “our”, or “us”) greatly values your privacy and is fully committed to protecting the personal data of individuals who visit and use our online platform. This Privacy Policy explains how we collect, use, store, and protect your personal information when you access or transact on our website, ra-denim.com. As a privacy-conscious company, we uphold the highest standards of data protection, adhering to both the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), among other applicable data protection regulations.
1. Commitment to Privacy and Data Protection
We understand the significance of personal information and are committed to handling your data transparently, securely, and lawfully. Our approach is driven by a privacy-first philosophy, ensuring your data is processed only for clearly defined and legitimate purposes. We strive to minimize data collection, restrict unnecessary sharing, and empower you with robust control over your personal information.
2. Scope of This Policy and Data Controller Role
This Privacy Policy applies to all visitors, users, and account holders of ra-denim.com. RA Denim is the data controller responsible for processing your personal data under applicable data protection laws. This means that we determine why and how your personal data is collected and processed.
If you have any questions about this Privacy Policy, your personal information, or our data processing practices, please contact us at: [email protected].
3. Categories of Personal Data We Process
We collect and process various categories of personal data depending on your interaction with our website and services:
a. Usage Data
Includes information about how you use ra-denim.com, such as browser type, IP address, pages viewed, access times, referring URLs, and session durations.
b. Account Data
When you create an account or make purchases, we collect identifiers such as your full name, postal address, email address, and phone number.
c. Profile Data
Includes information related to your shopping preferences, purchase history, wishlists, and behavioral patterns during site usage.
d. Communication Data
Includes records of your interactions with our customer support team, email correspondence, submitted queries, and complaint resolution history.
e. Technical Data
Includes device model, operating system version, device identifiers, system configuration, screen resolution, and browser settings.
f. Transaction Data
Includes payment details (tokenized where applicable), billing and shipping information, order history, and receipt data.
g. Preference Data
Includes your consent to receive marketing communications, product or service interests, and opt-in/opt-out preferences.
4. Legal Bases for Processing
We process your personal data only when there is a lawful basis to do so:
– Consent: Where you provide express permission (e.g., for marketing newsletters).
– Contract: Where processing is necessary to fulfill a contract with you (e.g., processing your orders).
– Legal Obligation: To comply with legal or regulatory requirements (e.g., fraud prevention and tax records).
– Legitimate Interests: When processing is necessary for our legitimate business interests (e.g., website performance monitoring) and does not override your rights and freedoms.
5. Your Rights Under Data Protection Law
Subject to local law, you have the following rights regarding your personal data:
– Right of Access: You may request confirmation of whether your data is being processed, and obtain a copy of the data.
– Right to Rectification: You may correct inaccurate or incomplete personal data we hold about you.
– Right to Erasure (“Right to be Forgotten”): You have the right to request that we delete your personal data under certain conditions.
– Right to Restrict Processing: You may request limited use of your personal data in certain situations.
– Right to Data Portability: You may request your data in a structured, commonly used format so that it can be transferred to another data controller.
To exercise any of these rights, please email us at [email protected].
6. Security Measures
We implement industry-standard technical and organizational safeguards to protect your personal data from unauthorized access, use, or disclosure. These measures include, but are not limited to:
– End-to-end encryption during data transmission and storage,
– Secure access controls for employees and services,
– Regular data backups and disaster recovery protocols,
– Staff training on data protection principles and confidentiality.
7. International Data Transfers
If personal data is transferred outside the European Economic Area (EEA) or other jurisdictions with data transfer restrictions, we rely on legally approved mechanisms such as Standard Contractual Clauses (SCCs), ensuring equivalent levels of data protection. We apply additional safeguards as required under regional data protection regulations.
8. Data Retention
We retain personal data only for as long as necessary for the purposes for which it was collected, or as required to comply with legal, accounting, or reporting obligations. Indicative retention periods include:
– Account Data: maintained for the duration of your account and up to 6 years after closure;
– Transaction Data: maintained for 7 years for financial and tax compliance;
– Communication Data: retained for 2 years or longer if required for ongoing support;
– Usage and Technical Data: retained up to 3 years for analytics and performance optimization;
– Marketing Preferences: retained until consent is withdrawn.
9. Cookie Policy
We use cookies and similar technologies to enhance your experience on ra-denim.com. Cookies are small text files stored on your device when you visit our site. They help us recognize your device, optimize website performance, personalize content, and deliver relevant advertising.
Categories of cookies we may use:
– Essential Cookies: Required for site functionality and to ensure secure log-ins and form submissions.
– Functional Cookies: Enable personalized features such as remembering your preferences and cart contents.
– Analytics Cookies: Collect anonymized data on how visitors interact with our website, helping us improve usability and performance.
– Performance Cookies: Help us measure load speeds, responsiveness, and overall site behavior under various user loads.
10. Cookie Management and Compliance
We implement tools enabling you to manage your cookie preferences in compliance with GDPR and CCPA. You may opt in or out of different categories of cookies via our cookie consent banner when first visiting ra-denim.com, and you can modify your choices at any time through account settings or by revisiting the cookie banner.
Additionally, you can manage cookie storage through your browser’s settings to block or delete cookies already set on your device.
11. Children’s Data Protection
We do not knowingly collect personal data from children under the age of 13 without verifiable parental consent. If we become aware that we have inadvertently collected data from a minor without appropriate consent, we will take immediate steps to delete that data. Parents or legal guardians who believe that data has been collected from a child under 13 may contact us at [email protected].
12. Updates to This Privacy Policy
We may revise this Privacy Policy to reflect changes in technology, legislation, or our data practices. Any updates to this policy will be communicated through appropriate channels, including notifications on ra-denim.com and, where feasible, direct email correspondence to affected users.
13. Contacting Us
Should you have any questions, concerns, or requests related to this Privacy Policy or your personal data, please contact our Privacy Team at:
Email: [email protected]
Website: https://ra-denim.com
At RA Denim, we are dedicated to transparency and full compliance with all relevant data protection regulations, including GDPR and CCPA. We encourage you to reach out if you have any concerns about how your personal data is handled.